Carely was founded to help those in need. They believe big businesses have a social responsibility and moral obligation to give back to the people who support them.That’s why Carely gives 50% of profits to charities around South Africa, helping those in need with food, water, shelter, education and more. The hope is to be able to make a more positive social impact in the future as they grow, with your help. When you buy a Carely product, you are not only buying quality at a competitive price, but you are also choosing to help and make underprivileged people's lives that much easier.